The New Media Communications program offers an interdisciplinary curriculum, which enables students to gain exposure to other areas in the School of Arts and Communication.

In the Digital Communication Arts major, students complete the core requirements, then electives in the NMC department to attain the BA/BS/HBA/HBS or BFA in Digital Communication Arts.

Core Requirements

All declared majors take the courses listed under the core requirements.

Major Elective Requirements

Students have the opportunity to focus their studies on a particular part of the discipline of New Media Communications. Students can choose between a BS or BA degree in Digital Communication Arts or a BFA in Digital Communication Arts which has a focus on production/visualization. 

Starting Summer 2016, the BS and BA in Digital Communication Arts requires five core requirements as well as completeion of an Intermediate and Advanced Level. The BFA has the same five core requirements, however in stead of levels to complete there are foundations courses in Art, Theatre, Writing and Film to complete as well as 10 NMC Producation courses.

Total= 45–49 credits for the BA/BS degrees

Total= 91-98 credits for the BFA


Students in this major will learn alternative writing approaches, digital formats, nonlinear storytelling, multiple formats, and how mediated storytelling affects the story itself. .

They investigate how our culture will change as people shift from multiple streams of communication to information flow on a single device, and how the structures of traditional media will adapt. Courses focus on several dimensions of media adoption and adaptation including access and inclusivity, personalization and privacy, science and business.

New media requires continuous research and development. Practitioners will need to be prepared to be life-long learners.

Program Tabs

Undergraduate Electives: 

Please visit the Digital Communication Arts Bacc Core playlist located in the Core Courses, Minors and Double Majors page for list of suggested Bacc Core classes to take.